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Showroom of the Future

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Alexandria Real Estate

Showroom of the Future

For their latest property, Alexandria Real Estate Group asked Britelite to create the immersive showroom that features a groundbreaking San Francisco development initiative. For this project, Alexandria was looking for a fully integrated experience that would allow their brokers and agents to demonstrate the myriad of amazing options available to them in their new development. To bring this concept to life, Britelite leveraged large scale projection, 3D printed models, video mapping, integrated LED panels and a mobile application; all of which were seamlessly integrated through our Litehouse system to create a future-forward real estate experience.


  • Alexandria Real Estate

Project Type

  • Creative Technology
  • Interactive
  • Immersive


  • Concept
  • Design
  • Development
  • Installation


  • Unity 3D Engine
  • Mobile App Integration
  • Projection Content
  • Projection Mapping
  • 3D Printing

ARE Bluxome Street

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Britelite Immersive is a creative technology company that builds experiences for physical, virtual, and online realities.

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